This season’s slim, colourful new Sony Cyber-shot cameras

Incredible picture quality and great fun to use:
•    Cyber-shot HX5: Imaging innovation with Exmor R CMOS Sensor; G lens with 25mm wide angle and 10x optical zoom; Intelligent Sweep Panorama; AVCHD 1080i Full HD movie;  GPS and Compass;  Optical SteadyShot Active Mode; Auto HD
•     Cyber-shot W380: Compact, colourful and affordable with 14.1 effective megapixels; f/2.4 G Lens with 24mm wide angle and 5x optical zoom; Sweep Panorama; HD movie
•     Cyber-shot TX7: Super-slim and stylish with Exmor R CMOS Sensor, 25mm wide angle lens, 8.9cm (3.5”) TruBlack wide touchscreen; Intelligent Sweep Panorama; AVCHD 1080i
•     Full HD movie; Optical SteadyShot Active Mode; Auto HDR

Spring’s Cyber-shot line-up is bursting with advanced optical technologies and fun-to-use features that help you capture, share and enjoy a lifetime of precious moments.
A total of twelve new digital cameras from Sony make it easier than ever to grab great-looking photos that really stand out from the crowd.
Cyber-shot HX5: Compact high-zoom with AVCHD and GPS, .ERP: €379
Inside its compact, purposefully styled new body, the Cyber-shot HX5 houses an incredible wealth of cutting-edge imaging innovation by Sony.
With twice the sensitivity of conventional sensors, the advanced Exmor R CMOS Sensor assures beautifully detailed, low-noise images, even when you’re shooting in low light. It’s a perfect complement for the premium G Lens by Sony with powerful 10x optical zoom. Covering a generous 25-250mm range (35mm equivalent) within a compact body, the high-zoom lens is ideal for any shooting situation from wide-angle landscapes and group shots to dramatic close-ups.
Left your camcorder behind? No problem: as well as brilliant 10.1 megapixel stills, the HX5 captures smooth, brilliantly detailed Full HD video clips for easy sharing. Just touch a button and start recording crisp 1920 x 1080i video footage using the highly efficient AVCHD format. After shooting, connect Cyber-shot to your BRAVIA  TV and enjoy the show. Alternatively, slip the camera’s Memory Stick into the optional DVDirect MC6: you don’t need a PC to burn HD footage onto a DVD to enjoy on your PS3 or Blu-ray Disc player.
Optical SteadyShot with new Active Mode cuts camera-shake while you’re shooting handheld HD video. Providing up to 10x more shake correction than conventional cameras, Active Mode gives the clearest, steadiest handheld clips yet – even while you’re walking along.
In a world first, Intelligent Sweep Panorama enhances the unique feature first introduced on last year’s Cyber-shot HX1, TX1 and WX1 models. It’s now easier than ever to  create  seamless extra-wide angle views, even with moving objects.